Hello, who’s this?
Emial [email protected]____
Login message – Typeform
If you check out Typeform, you’ll notice that all copy they use on their platform is extremely user-centric and puts you at ease. This one is no exception and creates a friendly persona of the brand. Notice how the help text inside the dialog box signals that big shots like Bruce Wayne use their product? Gold!!
I, however, would have liked to see a graphic element on the page that conveys the same cheekiness. Or may be Batman lurking somewhere.
P.S. Every day, I dedicate 30 minutes to reviewing UX copy for free. Email me yours if you’re seeking a second set of eyes.